Services
Strategy, search, paid and data. With AI throughout.
Every engagement starts from your business goals, not a list of tactics. Pick one service or combine them.
Strategy
Marketing strategy
Who you’re selling to, what makes you the better choice, which channels to use and how much to spend on each.
Brand strategy
Positioning, messaging and a clear brand story your team and suppliers can work from.
Business marketing audit
An independent review of your marketing, from website and search to ads, data and spend, with a prioritised list of fixes.
Search
SEO
Technical health, content and local search, planned around what your customers actually search for.
AI search readiness
How AI assistants and Google’s AI results describe your business today, and what to change in your website, content and listings so they recommend you.
Paid and social
PPC (Google and Meta ads)
Campaign strategy, set-up and ongoing management, with structured testing and optimisation judged on cost per customer and profit rather than platform metrics alone.
Social media strategy
A full strategic package: audience, platforms, content pillars, tone and measurement, plus ready-to-use templates your team runs day to day. Blanc Page doesn’t manage posting or community.
Data
Marketing data analytics
Tracking set-up, dashboards and reporting that show what each channel returns in revenue, customer cost and lifetime value.
AI throughout
AI is part of every service.
From how AI assistants find your business to using AI for research, content and reporting, each engagement covers what AI changes for you and what it doesn’t.
How engagements work
Projects
Fixed-scope work such as an audit, a strategy or an AI readiness review, with a clear deliverable and timeline.
Monthly retainers
Ongoing monthly strategy, campaign management and reporting.
Every engagement is scoped and quoted after a first conversation. No lock-in contracts.
Not sure where to start?
Most engagements start with an audit. Tell me what you’re working on and I’ll suggest the right first step.